Can the Economic Value Added Be Used as the Universal Financial Metric?

Previous research into Economic Value Added (EVA) has extensively described it as a business metric of firms. Still, no studies have confirmed or denied that EVA is universal and one may use in unstable markets the same way stable developed economies. Meanwhile, green energy revolution, ensuring carbon neutrality through innovations, requires enormous investments, projects realised must be appropriately tailored. These are by different firms, including those from developing countries, investors need solid financial metrics. The study determines whether owners’ value sector. proves this does not correctly reflect limitations emerging markets, can lead to incorrect managerial decisions limit shareholders’ value. Therefore, there reanalyse metrics used planning, EVA. eliminates gap and, based on data seven countries Euro Zone, explains why perceive currently formula metric. Consequently, modifies presents solution tailored In conducted research, literature were used, taking account methodology systematic review, bibliometric analysis. Based shown little known about measure management. Two conclusions emerged: first, contributes management science; second, identifying risks associated with helps practitioners. addition, defined further directions.